Bộ sách luyện thi ETS 2023 LC&RC
199,000₫
299,000₫
Sách keo gáy, bìa mềm
This book provides students with a balanced
perspective on business in a global environment, exploring implications
for multinational companies in developed and emerging markets. This is
the first text of its kind to emphasize strategic decision making as the
cornerstone of its approach while focusing on emerging markets.
Traditional
topics, like foreign exchange markets and global competition, are
contrasted with emerging operations, like Chinese market intervention
and Islamic finance, to provide students with an understanding of
successful business strategy. Readers learn to develop and implement
these strategies across cultures, and across economic, legal, and
religious institutions, in order to cope with competitive players in the
global landscape. Application-based chapters open with reading goals
and conclude with case studies and discussion questions to encourage a
practical understanding of strategy.
With in-depth analyses and
recommended strategies, this edition provides students of international
business with the skills they need for success on the global stage. A
companion website features an instructor’s manual, test bank, PowerPoint
slides, and useful links for instructors as well as practice quizzes,
flashcards, and web resources for students.
Thể loại:Business & Economics
Năm:2017
In lần thứ:2nd
Ngôn ngữ:english
Trang:564
Không có đánh giá!
Thêm đánh giá